… over the past few years, the Richter-scale rattling of Ye Olde Traditionalist Publishing Empire has resulted from the confluence of several internet-related elements… the former, well-worn, convoluted trail from manuscript to bookstore shelves would have sat comfortably alongside the labours of Samson… each step of the authors’ obstacle course steeped in its own contrived ‘the-way-we-do-it-here’ rules… yer query letters to agents, each with distinctly unique submission regulations (even the WURD ‘submission’ has serf-like undertones)… and , if ye’re lucky, yeez get an answer within six months… let’s presume the Great God Agency smiles benevolently on yeez… yer manuscript crawls to the top of slush-pile number one, and the Agency undertakes to peddle yer wares…
next stage, the interminable round of the Princely Publishing Priories… enter slush-pile number two…notional Everests of offerings from gazillions of other quill-scrapers sit on purchasing executives’ desks… yeez win this bit of the Literary Lottery, and ye’re now a ‘house author’… done? …not on yer life… now the slalom of sub-editor, editor, proof reader, illustrator, cover page artist, marketing planners… in between, just to keep yeez from losing total interest in breathing, p’raps endless demands for re-writes… oh, what joy! (not)… comes now the Amazon Kindle Miracle… one of those wondrous ‘that’ll-never-catch-on’ fads, they said… panders only to the vanity-print brigade, they said… watch it crash and burn in a coupla months, they said… people will never switch from having a book in their hands they can touch, they said…
and d’yeez know what?… I was one of those stuck-in-the-mud ‘they said-ers’…this ol’ Jurassic swore never to be lulled/conned/hoodwinked into using one of those new-fangled Kindle thing-ys… fast forward to the present, and it’s all change… so what happened?… the Kindle and its cousin lookalikes came on the scene at the same time as the SOSYAL NETWURKIN, is what happened… enter Master Gallacher, stage right… the traditionalists’ staunchest supporter… now meta-morphed into a sexagenarian poster boy for the ePublishing universe…
there’s NUTHIN better than a real live example to show the doubters what yer talking about… show them me… I’m gonna claim my place in posterity for my part in the downfall of traditional publishing… I don’t want to give away too many spoilers just in case Martin Scorcese and Hollywood eventually look to do the blockbuster movie about it… but, as they say in the best court cases… the facts are straightforward enuff… the evidence is plain for all to see…
I escaped from the career-currently-considered-worse-than-serial-murdering… banking… about five years ago… and started to write the first wee crime thriller masterpiece, THE VIOLIN MAN’S LEGACY… like all budding Lee Child-es, or that wee Rowlings lassie, I promptly sent it off to forty literary agents in London… and in perfect balance received back precisely forty rejection slips… then sumb’dy whispered the WURD, Kindle, in my ear… I knew not of what they spoke… so it was explained in monosyllables… and on to the eBook merry-go-round went the novel… at the same time, I read about another newbie self-publishing author, Rachel Abbott, who achieved 100,000 downloads with her maiden book, ONLY THE INNOCENT… she espoused taking a total business approach to the whole ten yards of writing… acknowledging that writing the stuff was merely the beginning of the enterprise… in any business yeez would expect to have a business plan, a budget, timeline targets, market and pricing strategies, and so on… now it was making sense to this refugee from the financial industry… and I dived in feet first…
the realization that the SOSYAL NETWURKIN provided the multiple access to markets was the first essential epiphany… thus began the decision-making phase about which of the many channels to WURK with… yeez can’t do all of them… so for me it was Twitter, Facebook, Goodreads, and LinkedIn… today and every day, I allocate budgeted time for each of these… developing, nurturing, and enjoying the relationships evolving constantly on there… and, most importantly, sumb’dy else outlined to me about eighteen months ago what a BLOG was… so I have one of those in the quiver, too, and lo and behold was voted Blogger of the Year last December… must be doing something right, but darned if I know what it is…
over these fabulous few years of growing from a bewildered new self-publisher, with NUTHIN in sales, I’ve grown into a bewildered not-so-new self-publisher, but the first novel, and its successor, VENGEANCE WEARS BLACK have already done 70,000+ copies… a month ago, I stuck SAVAGE PAYBACK, the third title in what’s now the Jack Calder series, onto Mama Kindle, and so far, reports are doing very nicely, thank you, nurse… the bonus throughout all of this Magical Mystery Online Tour has been the discovery of the vast, generous, global, scribblers family… my direct connections during the BUILDING THE PLATFORM of links has grown from 200 to almost 14,000, many, many of whom are in regular communication… reciprocation is a key WURD for me in that regard… try to give back as much as possible, Lads and Lassies of Blog Land… ReTweet for others… share their Facebook success stories… download some books from newcomers… and post reviews for them… honest reviews, coz any other kind are not helpful… and most of all… enjoy, enjoy, enjoy…
so, there yeez have it… when the Nobel Prizes for The Indie Mouse That Roared are being handed out in years to come, bear a thought for the part played in the early downfall of The Traditional Publishing Empire by a delusional old Scots scrivener locked away in his virtual candle-lit garret in Abu Dhabi… let them speak well of me…LUV YEEZ…
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Seumas Gallacher was born in Clydeside, Govan in Glasgow and spent his formative teens in the idyllic Scottish Hebridean island of Mull. His career as a banker took him from Scotland to London for ten years and thence on a further twenty-five year global odyssey through Hong Kong, Singapore and the Philippines in Asia. Along the way he metamorphed into a corporate troubleshooter and problem solver. He came to the United Arab Emirates for a month in 2004 and has remained in Abu Dhabi ever since.
A late discoverer of the joys of writing, his first two novels, The Violin Man’s Legacy and Vengeance Wears Black have sold more than 70,000 copies. The third in the Jack Calder series, Savage Payback was launched in late 2013.
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Seumas has become a strong proponent of the use of the social networking channels to reach and engage with a global readership market in the new age of self-publishing and eBooks. Seumas is a sought-after speaker and lecturer on how to develop productive online relationships. He was voted Blogger of the Year 2013.
AMAZON LINKS for SAVAGE PAYBACK
AMAZON LINKS for VENGEANCE WEARS BLACK
AMAZON LINKS for THE VIOLIN MAN’S LEGACY
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